…in my professional, academic, and personal life, the more I think Operations Research can manage to sort out our operational, tactical, and strategic problems (call me cocky: ALL!).
Why don’t we see more intensive use of these tools and applications?:
1 – Lack of evangelism?; INFORMS is doing a good job though (by the way, kudos for the new website).
2 – Criticism to OR as something for geeks or lacking humanity?; recently I had to defend OR as being consistent both in a scientific and practical ways, having many many many successful applications).
4 – Seen as expensive?; take a look to opportunity costs, total cost of ownership and, most important, the R.O.R. (Return on OR).
Anything I missed?.